When you look back, it wasn’t very long at all that we were tap, tap, tapping away in chat rooms thinking we were participating on the cutting edge. Look at us today! Video has crept into our everyday lives, right on to social media. Raise your hand if you’ve done any of these or benefitted from them in any way. Live video Live video is taking social media by storm…

Rapidly changing Online learning is quickly revolutionizing the training industry. Methods vary from general e-learning to micro-learning, and blended solutions in-between. These new ideas are quickly gaining ground, but they missed a critical factor that is most important when it comes to soft skills development. That factor is personal collaboration and engagement. Because of this, much of the e-learning initiatives have been based on “how-to” courses and “check the box”…

Have you ever worked on a project before and asked someone to review it? How many times have you asked not only one person to review your work but maybe two or three? In the marketing world, it’s not uncommon for work to get passed along to multiple people. After all, this work will be presented to the public (for everyone to see) and the whole purpose of marketing is…

When it comes to getting your company noticed, social media is a tremendous tool for drumming up activity around your brand and driving traffic to your web page. For some of us, this is as easy as putting on socks. For others, though, a creative block just occurred at the thought of it. There is nothing to fear! With these suggestions, just read, ponder, and type away. Showcase Your Product…

When it comes to your marketing efforts, there are numerous roads you can take to get the work done. You can hire an internal team or outsource your marketing to an agency. Even after you choose to outsource your marketing, there are still a lot of things to consider to help you determine which agency is the best for you and your business. As an agency ourselves, we know there…

As a business owner, there are many different ways you can develop and execute your marketing efforts. You can hire an internal marketing team, or you can outsource your marketing to one of the many marketing agencies out there. While each agency out there offers similar services, and all claim they are able to achieve your goals, it can be difficult to choose the right marketing agency to work with….

Businesses today are continuously trying to come up with new strategies and ways to generate sales and build brand awareness. Fortunately, there are many ways to do so as the marketing industry continues to grow and introduce new programs and technologies. When it comes time for you to determine what your business needs and how it fits in with your budget, you may be wondering what the difference is between…

When you think of “content marketing,” what do you think of? Is it blogs? Social media posts? Youtube videos? While all of those are included, there is so much more to content marketing. This is because content marketing has been around for years, prior to the internet even. It all boils down to storytelling. Think about it…are you more likely to listen to a promotional ad or listen to an…