How to Prep Your Website for Black Friday and Cyber Monday

How to Prep Your Website for Black Friday and Cyber Monday

Black Friday and Cyber Monday are just around the corner. For some businesses in the retail world, the shopping holiday began back in October in an effort to increase their chances of making close to last year’s numbers. We understand that this year has been a challenging one. Whether you’ve had layoffs, less than stellar quarters, or close calls of …

Organic vs. Paid Marketing: What’s the Difference

Organic vs. Paid Marketing: What’s the Difference?

Imagine that you’ve just created the best product ever. The first thing you want to do is to share it with anyone who’ll listen and offer it to your company’s targeted audience as a solution to their most troublesome pain points. However, you can’t seem to gain traction or keep customers engaged. Many companies have trouble getting found by their …

Clutch Recognizes Joseph Studios as a Top E-Mail Marketing Company in Georgia

Clutch Recognizes Joseph Studios as a Top E-Mail Marketing Company in Georgia

If there’s anything that the modern digital landscape of business has taught us, it’s that engagement with your audience is the biggest key to success. Now that engagement has worked in our favor as we’ve been awarded as a top B2B company in the state of Georgia. Clutch is an online review and rating platform that’s made a name for …

How to Build An In-House Marketing Team

How to Build An In-House Marketing Team

Marketing is an essential component of your business. As a business leader, you’re faced with two options: you can hire an internal marketing team or you can outsource your marketing tasks to a digital marketing agency. Like anything else, there are several pros and cons to each option. Choosing your marketing team really depends on your budget and what type …

The Impact of Email Marketing on Organic Rankings

The Impact of Email Marketing on Organic Rankings

Earned, organic, paid marketing, and SEO have always been the hot topics of the web industry. No website, eMagazine, or blog can perform well in search engines if they’re not developed on smart, structured rules, and SEO friendly orientation. Therefore, many websites, marketers, advertising agencies, and even local businesses have started to gain awareness of the importance of Search Engine …