Why Marketing Teams and Sales Team Should Work Together

Why Marketing Teams and Sales Team Should Work Together

As a company, your marketing team and sales team work towards the same goal: boosting company growth and securing business. Although marketing and sales departments work towards the same goal, how they reach the goal is entirely different. Sales are the direct process which the salesperson talks directly to the customer to convince them to buy your product or service. …

Trends to watch and lessons learned already midway through 2019

Trends To Watch And Lessons Learned Already Midway Through 2019

It is interesting that even though we are little more than halfway through the year, we already have enough blasts and blunders to spread the word to our readers. Being that there is still time to make changes to your marketing budget, there is no time like the present to conduct an inventory of your current efforts and practices. Big …

Benefits of Following a Personal Marketing Content Strategy vs. Straight Sales

Benefits of Following a Personal Marketing Content Strategy vs. Straight Sales

If you have been staying up to date on the marketing industry this year, you have probably noticed the phrase ‘content is key’ or ‘content is King’ hundreds of times. In 2019, content is an essential part of your marketing strategy. You could have the best marketing strategy out there but without high quality, innovative content, it is unlikely that …

How to Get Your Business to Stand Out

How to Get Your Business to Stand Out

In today’s digital world, it becomes more and more difficult to stand out against other businesses. A big reason why the internet is such a competitive place for businesses is that everyone generally uses the same marketing strategies. With social media, paid advertisements and sponsorships and all the other strategies out there, everyone is doing the same thing which has …

5 Considerations When Looking for A Marketing Company Near You

5 Considerations When Looking for A Marketing Company Near You

There are many reasons why a company may want to outsource its marketing work. If you are considering working with a marketing company near you there are some things you should consider. The marketing company you choose to work with will be the one to promote your brand and build relationships with your audience, so you’ll want to make sure …