10 Key Metrics to Focus on When Marketing your Tech Company

10 Key Metrics to Focus on When Marketing your Tech Company

In today’s everchanging marketing industry, it has become very easy to find mediums of marketing for your company. With growing marketing technology and modern ways to market your business, there are several new marketing platforms out there. As we appreciate the increase of marketing opportunities in the world, we must also acknowledge the fact that these new technologies bring a …

What Is Martech and How Can I Use it to Grow my Business

What Is Martech and How Can I Use it to Grow my Business

The whole concept of marketing relies thoroughly on technology. Technology is evolving by the day, and new tools are emerging to assist the needs of modern marketing. The marketing technology tools are collectively known as Martech. Joseph Studios also believes in the applications of Martech and how businesses should implement these newer technologies to grow.  Let’s discuss the concept of …

20 Key Marketing Strategies for Technology Companies in 2020

20 Key Marketing Strategies for Technology Companies in 2020

It is 2020, and marketing strategies continue to evolve. Marketers are implementing automation tools to increase the outreach of their marketing campaigns, and things are getting complex for new marketers by day. Marketing for a technology company is different than marketing plans for other businesses. When you are marketing for a technology company, you also have to pitch their products …

A Software Company's Guide to Using LinkedIn for Marketing

A Software Company’s Guide to Using LinkedIn for Marketing

LinkedIn is a safe haven comprising of 450 million professionals of multiple fields across the globe. Whether you are interested in generating leads for your company, building brand identity, establishing strategic partnerships, or kick-starting marketing campaign for your company, LinkedIn can help you accomplish it for your business. As professionals, we are now connected more than ever. This might come …

How Joseph Studios is Helping New Tech Companies Grow their Business

How Joseph Studios is Helping New Tech Companies Grow their Business

If you have ever had to start a new job and build everything from scratch, you will know that it is a tough job. Now imagine venturing on a whole new business from scratch while you have strong hopes of turning it into a large empire, you will need to have a thick skin if you plan on surviving the …