Why You Need Inbound Lead Generation

Why You Need Inbound Lead Generation

Inbound marketing combined with a lead generation is a powerful formula. Inbound marketing is a marketing technique that includes using content marketing, social media marketing, SEO and branding to draw customers to your business. Lead generation is using that content to generate leads via e-newsletters or list building.  All of this helps to build brand awareness, generate leads, and increase …

What You Need To Do to Prepare For Your Marketing Strategy

What You Need To Do to Prepare For Your Marketing Strategy

Have you ever wondered why a marketing strategy is so important? Well, your marketing strategy is the map of your company. Without it, you could go down any road and are likely to jeopardize your company’s success. Consider why people use maps in the first place…to determine where they are going. Without a map, it is easy to hit a …

The 2019 Guide to Pitch Decks that Close Deals

The 2019 Guide to Pitch Decks that Close Deals

Presenting a pitch deck can be intimidating and terrifying. After all, you are presenting to people who hear pitches all day long. Essentially, a pitch deck is a presentation of slides that introduce your business or product. Unfortunately, putting together a slide show about your business isn’t as simple as you think. It requires a lot of research, analytics, and …

How to Foster A Team Environment and Good Communication While Working Remotely 

How to Foster A Team Environment and Good Communication While Working Remotely 

As our recent blog, How Working Remotely Is Helping Women Balance Work and Family Life discussed, there are MANY advantages to working remotely. With those advantages come some challenges. One of the challenges remote teams face is maintaining a team environment and great communication. When working remotely, communicating with your team isn’t as simple as turning your chair around to …