- Project Type: Digital Marketing
- Duration: June 2020 – Ongoing
- Investment: $10,000 to $49,999
Project Background: A UV filter distributor sought Joseph Studios’ expertise to establish a dynamic online presence and create content for their Positive Reef Initiative (PRI). The PRI aimed to promote responsible UV filter choices and showcase the distributor’s commitment to coral restoration, targeting both their customer base and end-users of sunscreen products.
The Challenge: The challenge was to increase global awareness of the initiative among both the distributor’s customer base and end-users of sunscreen products.
Vendor Selection: Joseph Studios was entrusted with managing the distributor’s social media accounts on platforms such as LinkedIn, Instagram, and Facebook. They also took charge of content creation and management for the PRI, making them the ideal choice for the project.
Project Execution: Joseph Studios managed the distributor’s social media accounts and played a pivotal role in content creation for the Positive Reef Initiative. The team composition included team members responsible for handling the social network accounts, overseeing content management, and managing the general account.
Project Outcomes: The collaboration resulted in the global success of the Positive Reef Initiative, with tangible results visible on the distributor’s LinkedIn, Instagram, Facebook pages, and their dedicated website.
Workflow and Communication: The workflow between the distributor and Joseph Studios was highly effective, with weekly briefings, bi-weekly debrief sessions, and an efficient reporting system for tracking account performance. Communication was seamless, with prompt responses to inquiries and requests from the distributor’s side.
Unique Attributes of Joseph Studios: Joseph Studios stood out for their visually impactful content, dynamic writing style, and strategic insights derived from their extensive experience. The exceptional customer service and friendliness exhibited by the Joseph Studios team were also noteworthy.
Client Rating: The distributor expressed their satisfaction with Joseph Studios’ services, rating them highly across all aspects of the project, including quality, schedule adherence, cost-effectiveness, and the likelihood of recommending their services to others.
In summary, Joseph Studios proved to be a valuable partner for the UV filter distributor, effectively elevating their digital marketing efforts and promoting their Positive Reef Initiative. This case study underscores the exceptional partnership and the positive impact on the client’s goals and objectives.